We may use video activity data to provide advertising that is more relevant to our customers' interests on the Xfinity Video Service, including Video on Demand content.* We may also use data collected from other Services and third parties—including, for example, census information or advertiser data—to determine which of our advertisers' messages may be of greatest interest to groups of subscribers to our Video Service. We describe how we use personal information more fully in our Privacy Policy.

If you would prefer to receive standard video advertising, you may OPT OUT by signing in to select your preferred personalized video advertising setting. If you OPT OUT, you will still see advertising, but it will not be personalized. Whether you opt in or opt out, we will not sell or share information that identifies you with an advertiser.

*This does not include advertising on the Xfinity Stream app. To opt out of personalized advertising on the app, go to our Digital Advertising opt-out.

After signing in, you select one option:

( ) Opt in for personalized video advertising

( ) Opt out of personalized video advertising

For more information, read through our Comcast Customer Privacy Notice and view our Communication and Ad Preferences Help & Support Article.

Note: The Primary Account Holder has authority to adjust preferences for Comcast services.